Celebs don’t understand the media – JoyNews’ Becky
Since childhood, Rebecca (Becky) Tweneboah’s dream had been to be in front of the camera, hosting shows and interviewing the celebrities she had admired from afar.
However, little did she know that it would be an uphill task getting them to speak to her let alone opening up to her.
It’s been two years since she took presenting as a serious job and Becky, who hosts Let’s Talk Entertainment on Joy News on Multi TV tells Showbiz Ghanaian celebrities just don’t understand how the media works.
“It is disheartening that these celebrities only think that they need the media only when they have work they want to promote. They forget that, they are role models and people look up to them, they have influence in the society hence there is a need for them to be more than just artistes or actors.
“They should be able to talk about issues affecting the people who see them as gods but no, when you call them on these issues they turn you down,” she said.
She added, “The media is not just about publicity, it aims to educate as well and these guys make it difficult to get to them to talk to issues. You will pull almost every string to get to them and when you finally do, getting them to talk is another thing. I have seen documentaries on how the likes of Beyoncé etc. treat the media. You can tell there is a relationship and that is what we are lacking here.
“From my experience, celebrities have a long way to go in terms of understanding how the media works and how they should see it”, she added.
Ghanaian celebrities have a wariness for the media maybe borne out of certain unpleasant experiences they’ve had with some media personnel.
In fact for some, being silent is often the best way to deal with the media who they believe are out to get them but Becky does not believe it should be so.
“I have no idea why they say that but I have heard it before, I have been told and it is quiet disappointing and something that I think should be worked on. That is not the media, we are not there to destroy their careers” said the lady who has interviewed the likes of Stonebwoy, Shatta Wale, Sarkodie, Nigeria’s Patoranking, Ramsey Nouah, Desmond Elliot among others.
In spite of the challenges with her job and being turned down sometimes, Becky has no plan to quit. “I won’t quit. I love what I do and I enjoy it. The interesting thing is I am not only a host, I work as a producer cum editor so I can decide not to go on air but stay in the background and edit or produce a show and I am good to go.”
Becky is a past student of Creative Lands School of Film and Media Arts and is currently a student of the African University College of Communications (AUCC).
Becky, who prides herself on having attended every entertainment event in Ghana, does not want to be drawn into talk about competing with her peers simply saying “I am in no competition, I am me and that makes me unique.”