September 14, 2017
Source: thebftonline.com l Ghana
…Launches 1st Enhanced “Book & Pay” in Ghana for AWA
Guaranty Trust Bank (Ghana) Limited, for the second consecutive time, has been recognized by the Aviation industry with the award of “Best Aviation Online Payment” for its provision of reliable and convenient aviation online payments and collections platforms.
The awards ceremony which was held on Friday 1st September, 2017 at the Alisa Hotel in Accra saw GTBank go uncontested for the award. It would be recalled that the bank won the same award at the maiden edition of the National Aviation Awards last year.
In attendance at the event were the Chinese Ambassador to Ghana, His Excellency Sun Baohong, Ethiopian Ambassador to Ghana, Mr. Regassa Kefale Ere and the Deputy Minister for Aviation, Mr. Kwabena Darko Mensah. Also present were renowned and key players in the Aviation industry including Air Ticketing Companies, Financial Institutions, Insurance, International and Domestic airlines and Tourism.
General Manager of GTBank, Mr. Daniel Attah who led the bank’s delegation to receive the award expressed appreciation to Ninety-Eight Events, organizers of the National Aviation Awards for the recognition.
“We see this as further commendation of our commitment to providing patrons of our various partner airlines with safe and convenient platforms for online payments. This will save them time to attend to other pressing issues while we do their booking and payment for them. We assure them of our continuous support.
The National Aviation Awards is organized to reward excellent performances in the aviation sector, to encourage competition among the industry players and also to build relationships amongst all the stakeholders in the industry.
The awards identify and publicly recognize outstanding performers in and contributors to the country’s aviation industry, at the institutional, enterprise and individual levels.
Enhanced Book and Pay for AWA Passengers
Akin to living up to its status as the “Best Aviation Online Payment Bank”, GTBank has concluded the deployment of an enhanced online platform for Africa World Airlines (AWA) for the sale, purchase and payments for air tickets.
The deployment of the enhanced “Book Easy, Pay Easy” service which is the first of its kind in the country, is designed to enable prospective passengers of AWA to pay for their tickets electronically via multiple channels and payment options provided by GTBank.
Divisional Head of Technology and Transaction Bank, Mr. Leopold L.L. Armah explained the various channels deployed for AWA by the bank to facilitate online purchase and payment of air ticket reservations.
“Prior to this deployment, passengers could only book and make payments via AWA’s Touch Shop service which required them to visit any GTBank branch or other partner banks to book and pay for their ticket reservations. The other option is to call the airline to make reservation and visit their office to make payment.
Under the enhanced “Book and Pay Service”, passengers can book their tickets online, obtain their Passenger Notification Reference (PNR) and make payment at any branch of GTBank. Alternatively, passengers can book their tickets online (via myghpay.com) and make payment online as well.”
Mr. Armah continued that, “Passengers could also book their ticket online, and pay using GTBank Internet Banking (for customers of GTBank), or pay via GTBank USSD platform *737#. The icing on the cake in this enhanced service is that non-customers of GTBank can simply dial *737*88# and pay for their tickets.
While cash is acceptable in the banking halls, the other payment channels (Internet Banking, myghpay, *737#) accept bank transfer, Visa, Master and GH-Link cards, and of course, Mobile Money. In all cases, passengers only need their PNR. Tickets will be delivered to nominated email addresses upon successful payment.”
This deployment represents a major milestone in the partnership between GTBank and Africa World Airlines Limited as it presents the greatest opportunity for sale of tickets and collection of payments online, real time.
Managing Director of Guaranty Trust (Ghana) Limited, Mr. Lekan Sanusi, commenting on this development said that the deployment of the enhanced “Book Easy, Pay Easy” for AWA has come to revolutionize the way ticketing is done for a domestic carrier in Ghana moving forward.
“We are pleased that we have been able to provide extra convenience for passengers of Africa World Airlines. As trailblazers, we continually seek new ways of applying technology to enhance service delivery. Thus, the deployment of this enhanced “Book Easy, Pay Easy” for AWA would cut off or reduce the hassle involved in purchasing airline tickets the manual way”, he explained.
Also commenting on the deployment, the Chief Executive Officer of AWA, Captain Samuel Thompson stated that, “We are always looking for ways to improve our service to our cherished customers and the collaboration with GTBank to enable online payments for our tickets is a great step to removing the hassle out of travel arrangements for our passengers”.
The GTBank brand is regarded by industry watchers as one of the strongest, safest and best run financial institutions across its subsidiary countries and serves as a role model within the financial service industry due to its bias for world class corporate governance standards, excellent service delivery and innovation.
Recently, the bank was for the fourth year running, adjudged the “Technology Advanced Bank of the Year” at the Ghana Information Technology and Telecoms Awards, thereby cementing its undisputed lead in the use of technology to make banking easy and convenient for its customers and the general public.
It was also named the “Digital Bank of the Year” and “Best Bank in Mobile Financial Service” in recognition of the various platforms and channels deployed to enhance banking on the go.
These awards cemented an earlier international recognition of GTBank’s superiority in e-banking when the U.K. based Capital Finance International awarded it the “Best Digital Banking – Ghana 2017” award in March this year.